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Sick of the same old thing? U of Minnesota researcher finds satiation solution

Have you ever gotten sick of pizza, playing the same computer game, or had a song stuck in your head for so long you never wanted to hear it again? If you have, you may suffer from variety amnesia. In new research, Joseph Redden, professor of marketing at the University of Minnesota's Carlson School of Management, may have found a cure for your satiation blues.

Fear or romance could make you change your mind, U of Minnesota study finds

Each day people are confronted with innumerable pieces of information and hundreds of decisions. Not surprisingly, people seldom process each piece of information deeply, instead relying on quick mental shortcuts to guide their behaviors. For example, people often use the conformity-based mental shortcut of following the crowd.

Future online shopping will look something like Second Life

For all of the conveniences of online shopping -- no crowds, easy parking, seemingly endless choices -- it can't always compete with the real thing. At least not yet.



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