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I believe that one can never be too hard on consumers...unless it's me doing the consuming.

I don't necessarily want to start a discussion on the reasons that people live unhealthy lifestyles. I think we all understand that to a degree, and it's more of a psychological question. I will say that I think blaming advertising is kind of a cop-out. People know exactly what they're eating, and they know that they shouldn't be eating it. Have you ever tried to tell someone that something is unhealthy?

You: "Hey, you should be eating this carrot stick instead of that extra-large Italian sausage."

Their response "I will crush you into dust if you tell me that again."

Here's my question for nutritionists. If you are one, please answer. Do you see your core research changing at all in the nest ten years? Is your entire field funded to examine each new food, or to do epidemiological surveys of how fat Americans are now as opposed to last year? Or are there legitimately new frontiers to explore, new facts about nutrition that we don't know yet? In other words is there anything in nutrition science that is unclear?

If not, shouldn't the entire field of nutrition science become a corporation that tries to make healthy foods at the same price and the same satisfaction as unhealthy foods? Are you at the point where there your job is less science and more advertising crusade?